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Monday, February 4, 2008
million to one chance for million-seller

I had a wonderful time at Jerry B. Jenkins' Writing for the Soul conference in Colorado Springs. However, there's the temptation
for wannabe writers to believe that they too will sell 64 million copies of their books just like his Left Behind
series. Here's a reality check. According to Publisher's Weekly, in 2004, of the 1.2 million
books tracked by Nielson Bookscan:

950,000 (79%) sold less than 99 copies
200,000 (17%) sold less than 1,000 copies
25,000 (0.02%) sold more than 5,000 copies
500 (0.0004%) sold 100,000 copies
10 (0.0000008%) sold more than 1,000,000 copies

And here's the most amazing statistic: The average book sold 500 copies! I'm not sure if that's encouraging or
discouraging!

My page of writers' resources
My slightly better-than-average-selling books
My next writers' conference: Bradenton, Florida,
February 27-March 2



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